Last week, Tiger Woods teased a big announcement. He posted a cryptic message on social media and kept fans talking and speculating about what could be in store for the legendary golfer on February 12, which finally arrived.
Finally, after a few days of teasers, he officially announced a partnership with golf gear titan TaylorMade. They make gear for many top golfers, and now they’re responsible for Sun Day Red, Woods’ new brand that he’ll be wearing instead of Nike.
Many speculated that this was a big announcement for TGL, his up-and-coming simulation golf league with Rory McIlroy. Others thought it might be about his playing status on tour.
However, before the 12th, TGL announced that LAGC was getting a new member which happened to be Tommy Fleetwood. Then, Woods himself confirmed that he would return for the Genesis Invitational this weekend, ruling out both issues.
The announcement itself should be bigger than those announcements, and it finally was. It was big and relatively shocking news when Woods ended his Nike partnership, and a replacement of sorts is a big deal.
He has worn Nike gear since turning pro in 1996. For 27 years, a Nike Swoosh adorned his hat, his shirt and everything else. When he played golf, he wore Nikes, but that is changing now.
Tiger Woods officially replaces Nike with his own clothing brand
On Sunday, Tiger Woods wears red. It has become a staple of her fashion sense and some fans are looking forward to it. If he makes it to the fourth round, which he always does, he plans to wear red in his bid for victory.
This makes it a fitting move to name his new clothing brand Sunday Red. Something that has many fans attached to him.
Woods, even with Nike, has long had his own brand of clothing. The Nike cap he wore had his special logo on it. After parting ways with the sports giant there was speculation as to who his new gear sponsor might be, but he decided to create his own brand and use it instead of any rumored brands.